Client: Twinings
Campaign: To popularise the concept of a high end Tea Bar run by Twinings.
I thought of classy looking simple design, alongwith smart copy drawn entirely from the popular culture of the 60's and 70's. So I decided to use Alice in Wonderland, where tea plays an integral part. The Beatles, and Charles Dickens.
The ads were meant to attract a slightly older, well educated, clientele, which was what the brief demanded.
Medium: Print
