Rethink glasses e-commerce navigation & design
Starting from home page, each action will slide the page showing the selected section
Product page flow will work like a lego composition:
big button guide you through the page actions (add lenses, add treatments, add to cart).
Each action will correspond to a new lego pieces. Slide animations will guide you through the entire navigation.
experience will end with a two step checkout flow.
same approach will be used in the mobile version