novum 01.19 »visual identities«
We start the new year with a real fireworks display: Visual identities are the focus of novum 01.19. Developing visual identities is an exciting process, and not infrequently it involves a lot of work persuading clients to venture in new directions. In the novum+ section of this issue we present a very broad spectrum of distinctive and eye-catching visual identities.
For our Showroom section we conducted an interview with the outstanding Swiss-school designer and typographer Erich Brechbühl, who has produced some remarkable posters. You can also discover Eva-Maria Offermann´s very conceptual approach to unconventional projects and designs. Plus, we look at how contemporary campaigns develop, in an article about the agency Wolf/Osmankovic, whose work includes the design for a successful election campaign by the Green Party. Also not to be missed is a dip into the portfolio of Casmic Lab, and the imaginative illustrations of Katinka Reinke. Altogether a rich collection of inspiration for a successful new year!
The cover
The cover, printed on Zeta Linen (Reflex Paper) was designed for us by Christian Hundertmark (C100 Studio) and it is the perfect scene-setter for a highly international spread of design talent.
All this and more awaits in this issue of novum!
Copies of this issue can be bougth here
Cover design
Offset printing
Photos
Tobias Holzmann, Miriam Zimmer