Total Campaign-Global Warming

I had made changes to the poster from project 2 to reflect on how the rest of the campaign went. I change the heading to the red text, signifying the red text I used from the kinetic typography animation. I also changed the background a bit, putting the noise (snow) like background from the last animation in the Total Campaign project to better reflect that animation, while lightening the ice background.

The from the kinetic typography project was the basis for changing any other projects. I copied the breaking text into the final animation in the Total Campaign and used the red text in the poster.

The flyer was to be simple, but informative. I wanted to give off the vibe of the rising oceans playing an effect to the loss of polar bear population, hence the blue waving background. the dominoes, signifying the domino effect, display each part of our world that plays into global warming and how it affects a polar bear's survival. 

I had thought about using red text in the flyer, but I did not like the way it looked printed out so I stuck with the blue waving background and black and white text.

The flyer ended up being a simple tri-fold, where when folded, the background in the front of the flyer would appear connected to the background in the back, having a circling effect, similar to that of our globe, indicating that global warming is a world issue that ALL must help diminish.

I wanted the animation to have a profound effect with sound. Visuals were rather minimal, but still evoked the feeling of disparity in that of global warming