Frank Melendez's profile

Cafe Bustelo — Visual Brand Development

CAFE BUSTELO 
Visual and Brand Experience Development 
Screen Flow
The idea is to represent movement, fun and contemporary look in the screen. 
Think of it as an x and y movement happening in the screen. Each section live on the left right bottom side of the screen.
Homepage Design
Mobile Screen. Responsive Design
Product Page.
Bring the latin flavor. Photoshoot LA. June 2012.
We were provided with a few clips from TV. From there we extracted a series of assets so further we could explore new ideas for the brand. Translating this TV content into digital content, disect it so after can be distribute it.
Mobile ad, user taps and opens the ad, the ad reveals an interactive video of the razor gliding through shaving gel. The user is able to interact by sliding the icon.
This was one of those experiences at least for me that changed my perspective, not just the professional aspect but the life experience. Ultimately we won the business.
Cafe Bustelo — Visual Brand Development
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Cafe Bustelo — Visual Brand Development

Brand development for Cafe Bustelo

Published: