Aaron Layton's profile

Aaron Layton: Personal Logo

Problem:
In this project, I was tasked with creating a personal logo that would be a good representation of myself. The logo needed to look good in black and white, really big, or really small. 

Solution:
I started by analyzing how I would want my company to come off to others and I came up with 5 characteristics, they are: problem solver, creative, friendly, strategic, and integrity. Then I simplified the logo to a few icons that would represent the bulk of what I do. 

Result:
In the end, I decided to go with a few boxes turned 90 degrees, added some simple icons, then added 10 black and white boxes as a creative touch, and lastly, I added my first initial and last name stacked under it. Along with the friendly colors, I feel this logo represents my vision of what I do for a living very well.
Aaron Layton: Personal Logo
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Aaron Layton: Personal Logo

Aaron Layton Media Logo

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