Ivory Ella noticed that users being sent from social media marketing were being sent directly to a standard collection page. They wanted to bridge the gap between the social experience and the shopping experience. So we created a custom interactive landing page that allowed users to shop via images, just like they would see on instagram. This allowed shoppers to enter product discovery more smoothly, and avoid bouncing off the site. This page was incredibly fun to design, and the brand has such a good cause as well!