The Client
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Being the biggest fitness community in Greece, Fithabits is committed to change people’s habits by launching an online booking platform, through which people can book activities as fast as they order pizza.
The Objective
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To create a flexible and strong brand identity that could work in 360° around Fithabits vision to become a driven and ever-evolving hub for fitness in Greece, engaging people to fitness lifestyle and motivating their everyday challenge to roll out of the couch.
The Solution
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Brand identity, illustrations, iconography, UI/UX design, web and app development, and copywriting - all bearing the høly signature - make this our very first 360° branding project. Totally aligned with Fithabits team’s vision for accessible, fun and purposeful fitness lifestyle, we sought for a clean, yet powerful and motivational look & feel, inviting people to join a fitness community through a way-out visual identity and engaging content.
