Imperium.
It is chocolate and catering based in Jeddah, Saudi Arabia. They are experienced in the industry, and have been providing high-quality catering services with a variety of chocolates and sweets since 1995. The shop aims to be always present at every special intimate occasion to create luxury and elegant atmospheres.
I was tasked to create a visual look and feel to embody the brand values and personality along with the packaging.
The three main words that can simply define Imperium: Passionate, luxury, and classy.
Also, they are a trusted, present, powerful brand.
I was tasked to create a visual look and feel to embody the brand values and personality along with the packaging.
The three main words that can simply define Imperium: Passionate, luxury, and classy.
Also, they are a trusted, present, powerful brand.
Packagings
As they aim to be present at every special intimate occasion, I’ve designed the boxes to present it as a premium chocolate box. I’ve picked a saturated warm and classy colour palette to give it the passion and power that represent the brand personality.
Catering Menus
It has multiple menus for the catering service, so I designed them to be easy for the customer to pick one menu. And to know each menu has different dishes by putting the number of the menu on the back side and making them in different colours.
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Thank you!
layanibrahim.com
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