Overview of various Toysmith catalog covers

2015 Toysmith catalog; the goal for this year was to emphasize kids interacting with the product, as previous iterations had heavy visual emphasis on the product only.

Supplemental 2015 4M catalog to match the main Toysmith catalog.

2017 Toysmith Fall Catalog: emphasis for this edition of the catalog was new products. Additional elements were added to give the product a sense of jovial movement, and a hint of 90s aesthetic.

2018 Spring Toysmith Catalog cover, featuring the new rebrand. As a departure from the previous catalog, it was noted that the focus would be the Toysmith rebrand, with small mini-features of new products.

2018 Fall Toysmith Catalog cover, still highlighting the Toysmith rebrand assets. The focus with this layout is to feature new products, but have interactive elements with the models.