Multi-award winning launch of Bulmers Pear Cider.
The one above + two below.
I created a fictional product and a provocatively silly commercial as part of a research project to demonstrate the worth of advertising on Setanta Sports. No production budget and lots of favours! We drove the curious to a website, where an overwhelming majority expressed a desire to buy the product.
The last ad I wrote in Havas Worldwide, Dublin.
Very much based on the work of cartoonist Gary Larson.
Dessie explains Orchardomics to economist David McWilliams.
Won an award for copywriting craft.
Cuisine de France. We actually shot it in Spain.
Manchester has rarely looked as lovely or as snowy
Commercial for the Magners League, with rugby legends Gareth Edwards and Gavin Hastings.
Centra was all about lifestyle. Shot in Cape Town.
Tom gets to choose who turns on the Christmas lights.
Dulux Weathershield Paint, a Phantom ultra high-speed camera and lots of post.
Bulmers Draught - No orchard workers, rather a journey through the pint with Fatboy Slim.
Erin Soup Spoon Symphony. Finding music in soup.
Also shot in Spain.
Bulmers 'Found Footage' celebrating their 75th anniversary
Also celebrating 75 years with a clever mixture of new footage and original Pathe newsreel.
