Juan Carlos Pagan's profileJens Marklund's profile

JOAN Branding & Visual Identity

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Behance.net
joan JOAN Creative identity branding logo Logotype Joan of Arc design system brand graphic design

JOAN
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I had the distinct pleasure to build the complete identity system for Joan, a new creative agency, founded by Lisa Clunie & Jamie Robinson. The name Joan is historically eponymous to some of the most badass women. Drawing on a combination of ambition, curiosity, imagination, work ethic and aforementioned badass-ness, Joan's have challenged, questioned and changed the status quo. Taking inspiration from this ethos, I built a custom logotype around the sword, wielded by one of the greatest and most famous Joan’s of all time, Joan of Arc.

joan JOAN Creative identity branding logo Logotype Joan of Arc design system brand graphic design
joan JOAN Creative identity branding logo Logotype Joan of Arc design system brand graphic design
joan JOAN Creative identity branding logo Logotype Joan of Arc design system brand graphic design
joan JOAN Creative identity branding logo Logotype Joan of Arc design system brand graphic design
joan JOAN Creative identity branding logo Logotype Joan of Arc design system brand graphic design
joan JOAN Creative identity branding logo Logotype Joan of Arc design system brand graphic design
joan JOAN Creative identity branding logo Logotype Joan of Arc design system brand graphic design
joan JOAN Creative identity branding logo Logotype Joan of Arc design system brand graphic design
joan JOAN Creative identity branding logo Logotype Joan of Arc design system brand graphic design
joan JOAN Creative identity branding logo Logotype Joan of Arc design system brand graphic design
joan JOAN Creative identity branding logo Logotype Joan of Arc design system brand graphic design
joan JOAN Creative identity branding logo Logotype Joan of Arc design system brand graphic design
joan JOAN Creative identity branding logo Logotype Joan of Arc design system brand graphic design
joan JOAN Creative identity branding logo Logotype Joan of Arc design system brand graphic design
joan JOAN Creative identity branding logo Logotype Joan of Arc design system brand graphic design
joan JOAN Creative identity branding logo Logotype Joan of Arc design system brand graphic design
joan JOAN Creative identity branding logo Logotype Joan of Arc design system brand graphic design
joan JOAN Creative identity branding logo Logotype Joan of Arc design system brand graphic design
joan JOAN Creative identity branding logo Logotype Joan of Arc design system brand graphic design
joan JOAN Creative identity branding logo Logotype Joan of Arc design system brand graphic design


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JOAN Branding & Visual Identity
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Juan Carlos Pagan's profileJens Marklund's profile
Multiple Owners

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Juan Carlos Pagan's profile
New York, NY, USA
Jens Marklund's profile
New York, NY, USA

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Sunday Afternoon

JOAN Branding & Visual Identity

I had the distinct pleasure to build the complete identity system for Joan, a new creative agency, founded by Lisa Clunie & Jamie Robinson. The n Read More

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Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives