CHALLENGE
SPECIFIC ROLE
I was the project lead, involved in the entire process from beginning to end. I served as creative director for the project by leading brainstorming sessions early on to help guide the marketing initiatives, art directing for the graphic elements and identity, and designing the supporting graphics and marketing pieces.
Personal note from the collector:
Dear Brenda,
You did a terrific job on Accidental Genius. Your selections and designs certainly exceeded my expectations. I have heard nothing but rave reviews from so many people who have seen your work.
You should be very proud. And as a life-long marketing guy, I have the utmost admiration for your talent and abilities.
You did a terrific job on Accidental Genius. Your selections and designs certainly exceeded my expectations. I have heard nothing but rave reviews from so many people who have seen your work.
You should be very proud. And as a life-long marketing guy, I have the utmost admiration for your talent and abilities.
Thank you for requesting and taking the lead on my exhibition. You deserve applause from everyone.
Tony Petullo