M.Mert Gemicioğlu's profile

Lenovo A7000 Campaign

Lenovo A7000 Campaign

Just after Lenovo entered the Turkish market with smartphones in 2015, as the dedicated art director of the client, I have assigned to design Lenovo A7000 smartphone campaign. The Design has to be fluid and simple because it would be published in many different locations and media. The main benefit of the product was the Dolby Atmos sound system. The catchphrase  ''Sessiz Kalma''  is meaning similar to ''don't remain silent'' and it encourages to have sound, to say something, to have a voice... 

Products : Lenovo A7000, Lenovo Vibe P1

Art Director : Mert Gemicioğlu
Social Media Director : Özge Erel 
Also all the tags and catchphrase has written by Özge Erel as a co-op copywriter.

Outdoor
Tram Branding
Tramcars branded in İstanbul's main tramline T1 Kabataş - Bağcılar. 
Billboards
Applied many locations in İstanbul. 
Indoor
Elevator doors
Applied more than 20 commercial centers. 
Print
Published in some newspapers and magazines 
Social Media
A Facebook SoMe contest has arranged with the cooperation of PowerTurk radio channel. The Facebook application of the campaign made connection between the radio and the contest. So the passwords which announced during the radio programs, might operate through the application, to the participant.
Facebook Posts
Lenovo A7000 Campaign
Published:

Lenovo A7000 Campaign

Published: