These are several identities that we designed for a contest for the American University of Bulgaria in 2011. The five logo designs vary from more corporate look to playful designs, all of them referring to the American University as an educational institution.

A stylish minimalistic symbol of a person, reading a book and studying – clean forms, visible in various scales. The two triangular shapes could be interpreted as the letters “A” and “U” as well.

Version #2 is an unique design that’s based on the letters “A” and “U”.  It illustrates the curving path towards the success.

A Modern, clean mark which is conveying the idea of the present logo in a new way. In terms of integration – the circle form guarantees extreme versatility.

A book divider waving proudly in the shape of “A” and “U” – a memorable design that is providing recognition.

A Concept, combining the building of the university and an interpretation of the American flag. Color palette options could be the traditional combination of red and blue or just blue.