The DNI Fund is a €150 million funding programme that Google run to support innovation and growth in the news industry across Europe. The challenge was to simplify content and create a cross-plaform experience which brought to life the impacts that the Fund has had for society.

Creatively a simple, Googleish style was adopted. The final toolkit consisted of animations, graphics, images and quotes for each story to help the online content reflect the simple, scannable style of our printed edition.
Google DNI
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Google DNI

Brand communication

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