"Most of the biggest brands of Jeans use the same Denims textile we have"– Totem Denim. This was the starting point on creating the branding over Totem Denim Lab. Good and bespoken denim jeans, made in Tijuana Mexico.
FROM BRANDING TO ILLUSTRATION
We started by following a concept of the "street forest", a place that people follow their normal life but with unique jeans. Following from art direction for the photo-shoot, to illustrating most of the elements that conform the brand.
Imagotype by "Tito" from Game Design. We just adjust some details and incorporate the typography.
We started by following a concept of the "street forest", a place that people follow their normal life but with unique jeans. Following from art direction for the photo-shoot, to illustrating most of the elements that conform the brand.
Imagotype by "Tito" from Game Design. We just adjust some details and incorporate the typography.
We helped the brand get notice in the interior of Mexico, the US and Canada, as a unique brand, only for the true explorers who venture in to the streets of Tijuana.
