I created a social media strategy for the publication. The IA Twitter account reached 1,000+ followers in 6 months, from near zero. A 'top tweets' column in the magazine increased the profile of IA's Twitter account.

I also over-saw the design of the digital logo, and other logos such as the magazine's first, independent, reader-voted awards (for the financial Platform sector), which is now an expanding annual event.

 

Read about IA's Platform Awards here: http://www.ftadviser.com/2011/10/14/investments/investment-adviser-awards-platform-award-winners-O1VENAseejW2jcv7zyDVSL/article.html

I hosted an IA-sponsored conference in London's Mayfair Hotel, with social media event integration and brand marketing. The image below is taken from the event program. I also chaired three of the live panel debates.