The mission: bring to clients a new dimension of TIGI and it’s world release of their new brand, ‘Copyright’ in a brand new way. STAN transformed this exclusive launch into a live communication experience. The concept was all about ‘connecting’ different experience levels within one journey. It goes like this: catch the spirit of the brand in the clip corner for collection previews. Head up to the Copyright cube and have your very own exclusive tour of the Copyright brand in its entirety with the brand ambassadors and specialists. Have a TIGI signature drink at the bar (big shout out to our partner Taiberg!) and finally, take a snapshot at the Photo booth #Copyrightlovesyou to make your Copyright experience last. An unforgettable journey! Damn, the TIGI team rocked - watch the video below to relive it.
