Teenzone is part of a smashing, four-day conference full of music, games, workshops and seminars which is attended by thousands of teenagers (12-17 Y/O) every year. 

Our mission: Create a bold immersive campaign around the theme “Awesome” that visualizes being captivated.​​​​​​​

Our approach: The general idea was when being captivated by someone it makes everything else feel less relevant. Therefore we created a clean, stylized atmosphere that feels like your in a bubble. By only showing emotion of the beholder we wanted to create a mystery which the focus-group could fill in themselfs.