MAGICBAR Brand Identity
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MAGICBAR is a night bar with performances of illusionists and magicians.
They needed a unique visual identity to distinguish them and to hint the customers about their activities.
The logo is a combination of few elements which form the concept and harmonize with the rest of the materials which are representing unique optical illusions. The chosen palette of rich black and white speaks of the bar's performance, linking it to the outfit of the illusionist and his main attributes - a black cylinder and white gloves.
The logo is a combination of few elements which form the concept and harmonize with the rest of the materials which are representing unique optical illusions. The chosen palette of rich black and white speaks of the bar's performance, linking it to the outfit of the illusionist and his main attributes - a black cylinder and white gloves.
Photos: Stefan Suchev
