Josh Smith's profile

Small Business Storytelling

ProEdit's Staffing Process
Service Lines & Brand Explained Through Video

ProEdit supports business communication through (1) project services, (2) staffing, and (3) instructional design. Each service line has its own story.
Video written, short, and produced for ProEdit Project Services
Video written, short, and produced for ProEdit Staffing Services
My Creative Process

1. Define business objective.

2. Choose storytelling medium.

3. Identify intended audience.

4. Write compelling script (Adobe Story & Google Docs).

5. Record voiceover audio (Adobe Audition).

6. Plan film shoot (Google Docs).

7. Shoot explanatory video.

8. Collect video footage (Adobe Clip & Creative Cloud).

9. Select music soundtrack (Epidemic Sound).

10. Edit memorable video (Adobe Premiere Pro CC).

11. Publish finished video (YouTube & WordPress).

12. Publicize social versions.
THANK YOU!
Small Business Storytelling
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