Punch the bag to beat the shit out of a burger or a hotdog.
It was a part of a bigger promo "Megaweek at Dominos" action, live for 5 days @ mbl.is, visir.is & ja.is. Got over 600k unique displays (Iceland's population is something around 300k) & was clicked/punched over 100k times. That's a pretty nice result. :)
2013/01/05/ > 2016/04/23/