A Stop-motion Video for SP Group Social Media
Everybody in Singapore and other countries that celebrate Chinese New Year must have heard of Lo Hei or Yu Sheng being tossed up cheerfully in hope for prosperity in the new year, but not many knows the meaning behind each colourful ingredients and the phrase to say with each ingredients. SP Group aimed to target at this topic in a fun and visually aesthetic way.
I came up with the idea and storyboard for each frame. The video was shot within a day using Iphone X and post-production done on site with Adobe After Effects, closely directed by Head Director and our Client. Video reached 1.2K views and 17 shares after a week.
I came up with the idea and storyboard for each frame. The video was shot within a day using Iphone X and post-production done on site with Adobe After Effects, closely directed by Head Director and our Client. Video reached 1.2K views and 17 shares after a week.
