Rebranding Project of Journalise
Two circles collided with each other as a culture shock, and “文“ connects the two cultures to produce a new hybrid. So “文 “ at the centre connects the circles to produce a unified whole, representing cultural exchange and connection.
Graphic Element:
Primary Supergraphic — Renaissance
As word is related to culture, therefore I designed a supergrahic which inspired by the art period — Renaissance
Secondary Supergraphic — Tree Ring
Tree ring which represent the history and history was created by us and carried out by words.
Touch Point Item:
Stationery set.
Leaflet design for truck event.
Poster design for truck event.
