Video series for BenQ
This set of 3 videos were created for the BenQ Asia Pacific Eyecare campaign to promote the BenQ's Eyecare range of everyday monitors designed to reduce eye fatigue. The series begins with the main video showing snapshots of the family's daily routine, starting off separately, then coming together in the end. The consequent 2 videos follow a singe parent to illustrate the relationship between work and family. The videos were later translated into various languages to release in other countries within the Asia Pacific region.
Main Video
The main video looks at a typical nuclear family in Eastern Asia where both parents work full time, with social pressure places an expectations for employees to work overtime.
Mum's Video
Mum's video focuses on a working mother who does her best to fully facilitate her daughter's education and wellbeing
Dad's Video
Dad's video focuses on the story of a dad that constantly works overtime
