In late-2015, I was asked to create a series of movie posters to promote some of our new new products and enhancements to E*TRADE employees. An executive had requested they be movie-style posters. Given the ask, I chose some of the most iconic movie posters and paired them with the feature that made sense.
At the time, we had a series of illustrated (and sometimes animated) characters that we used in social media posts. I adapted them to form the basis of this poster series.
We rebuilt our Welcome Page for new customers and promoted internally with a nod to Forrest Gump.
Our new Pro user orientation in the style of Men In Black.
Send your "documents across the universe." This calls for an E.T. poster.
No more wallet? This calls for a classic Ghostbusters treatment.
Let's round this out with one inspired by the iconic Jurassic Park poster.
