Declan Gray's profile

evolve : Identity Process


We also faced the SEO challenge -v- social media. By this I mean we wanted to show all our work on one page (another no no by SEO benchmarks who favor multiple pages) and use some of the main social media modules to get our message out there. For this reason we chose a blog, facebook, twitter and LinkedIn and by criss crossing how we displayed our information and having it all feeding back to the main website we could raise our profile. 
 
At the time of writing this piece a quick check of the analytics revealed that we had just under 100,000 hits, with 1,000 unique visitors within a 20 day period . . . In lay-mans terms that 50 different people logging on to our site each day.
 

Two different weights were chosen but the functionality of the sizes we chose was where the savings were made: 
 
evolve : Identity Process
Published:

evolve : Identity Process

Imagery and descriptions of the process we went through to to achieve the new identity to sit with the rebranded name

Published: