Wholesome Treats is an individual entrepreneurship run by Mrs. Mathangi, a young mother wanting to give her child healthy yet tasty and tempting food.

Keeping this in mind, she came up with her own home catering service which provides schools and personal party servicing by making healthy food made of maize, millets and grains. She serves food such as baked fries instead of fried one, purple Dosai (colour from beetroot), etc, food that is not just healthy but also inviting for children to eat. Her brief was simple, something inviting young mother, elegant, green but not organic. 

This was a freelance project to create a brand identity, the brief being simple- Earthy but not organic and Eye catching.