The designer has to be a rebel. Has to be a critical mind able to say no when it's necessary. Has to be a voice, someone with something to say with the courage to confront the rest with their objects.
With this thought in mind this totebag was designed in order to refresh the mind of those design students who are going to wear it. An abstract message that goes away from an institutional or an easy-ilustrative vision of a design school at the same time that makes emphasis on the soul of what is EINA. Not only an Art and Design school but a place where the free and critical people are truly born.
