Concept
IMAGINE is a startup platform, fusing several personal travel blogs and lifestyle websites into a unique approach addressing the nomadic style around Spain: testimonials and stories, history and symbols, travels and sports, digital nomad retreats and coworking places, fashion and emergent contemporary brands.
Logo
The logo of IMAGINE and the entire graphic image plays with the visual symbols of the spiral - the world in movement - and the suspension dots - one of the most simple yet effective ways of translating "you can imagine the rest" into writing.
Pictographs
The concept is versatile and so is its shape. Below is a series of ways in which the dots of the logo can be rearranged in order to express, graphically, the words describing the core values of any brand: identity, target, ethics, guidelines or purpose. This is the presentation of www.imaginethenomadlife.es and also the expression of the graphic language that the platform uses. Each illustration is then assigned a specific menu from the website: travel, work, surfing, yoga, lifestyle.
