Package Design
Goal: Design and print the package design for three flavors of dog treats along with creating the logo and all graphic elements.
Execution: The design is meant to be fun and reminiscent of old time-y posters and tins, hinting at a hand-made quality and therefore lending itself and the brand to consumers who are more likely to trust a product that has heart. My target audience was women in their 40's who are dog lovers and would want healthy snacks for their dogs, but would also want to spoil them by giving them treats. Each of the three flavors has a purpose to helping solve an issue with the dog (bad breath, upset stomachs, and joint mobility).
