Packaging Design
Objective: Encouraging the male to understand the importance of sanitary pads to female
Based on the survey research, a lot of guys don't dare to help their mom, sister or girlfriend to buy the sanitary pads is because...
- The design is too obvious for the sanitary napkin.
- Unnecessary information makes people confused.
Concept Idea: Using cats to represent the bandages of our "pussy cat".Black & White Cat can represent to the sanitary pads that we use in day and night.