Permobil.
Berghs 2017
Permobil is a wheel-chair tech company who struggle to recruit engineers and communicators. The location of their office and the competition against other cool
start-ups are two factors who speak against them.
Sweden has received hundreds of skilled refugees the past year looking for work, why not reach out to them in a recruiting campaign?
In a collaboration with the Royal Swedish Academy of Engineering Sciences 4-month long program "Jobbspranget" we made a recruitment campaign, with a letter invitation to engineers and a guerrilla campaign on the subways of Stockholm Permobil.