OPZ design & branding's profile

Maquinótico - Identity & Web Design







Maquinótico was inaugurated in 2014 with the goal of acting as a catalyst in the local photography scene.
The Brazillian studio offers a variety of services related to image production, from photography services and studio rental, to fine art prints and workshops.

To express the concepts behind the studio, we've combined the portuguese words for "machine", ("máquina") and "optics" ("ótica").
The first represents the pragmatic side of the brand: the service, structure and technology.
The second relates to the core of the work, referencing vision and photography.

From the name, we took inspiration from the steampunk world for the creation of the logo and identity design. 
The steampunk subgenre has as a base a world where technology has evolved to the point where machine and the human body were one. Through the art of photography, man and machine also become one.










Check out Maquinótico's amazing work over at their website.







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Maquinótico - Identity & Web Design
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Maquinótico - Identity & Web Design

The first project for the revamp of our portfolio has to be the one we've developed for our long time friends over at Maquinótico. They gave us t Read More

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