WPA Pinfold's profile

Repositioning a green fitness brand - Ecowellness

Our brief was to position Ecowellness as a leading eco-friendly brand that complements today’s home lifestyle.
We worked closely with the client’s in-house product designers to harmonise the brand look and feel, creating a clean, fresh and stylish range of products that harmonise with the contemporary home environment.
The packaging is designed to highlight the functionality of the products and to create a sense of accessibility for the home user.
We created the clean and fresh look, environmental messaging, ‘Live Better’ tagline and special photographic effects to deliver a totally unique positioning in the market.
Repositioning a green fitness brand - Ecowellness
Published:

Repositioning a green fitness brand - Ecowellness

Rebranding a fitness brand - Ecowellness

Published:

Creative Fields