Pro Arts Gallery is a local contemporary art gallery in Oakland, CA. PAG is a gallery that seeks to support artists that aren’t afraid to break rules and reinvent the idea of what is art. PAG’s original logo lacked a strong correlation to their vision, and, frankly, looked more like a photography shop brand, versus an art gallery. I’ve redesigned PAG’s brand along with their website making it much easier to navigate and maintains a focus on the art.
Pro Arts Gallery logo design before (left) and after (right).
Variations of the Pro Arts Gallery logo
Typeface used throughout Pro Art Branding
