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LG Nutri Fridge : Better Nutrition for Better Life-CSR

Yes, we are facing this problem. Through lifestyle we living in right know, it might rise possibilities that our younger generation life expectance is shorter than ours.

CSR from LG Electronics Indonesia focuses in developing the life quality of Indonesian children. LG wants to be part of the solution.

The problem shown above is not only faced by the poor but also the rich. Imbalance nutrition, micronutrient deficiencies, or whatsoever it called. The problem is exist, around us.


LG Nutri Fridge has 1 main objective : Better Nutrition for Better Life 

It is a facebook application that allow audience to donate to the poor and to educate to themself about the composition of healthy food for their kids need. 

Campaign description (landing page)
Application (flash based)
As the player create their own fridge, 200 chosen fridge will get fridge magnet for souvenirs.
LG Nutri Fridge : Better Nutrition for Better Life-CSR
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LG Nutri Fridge : Better Nutrition for Better Life-CSR

LG Indonesia CSR for 2012 online campaign.

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