Lisa McCoy's profile

MILLI - REBRANDING A FASHION ICON IN T.O.

MILLI - A TORONTO FASHION ICON - BRAND REFRESH

Milli has been a staple shop in Yorkville and Hamilton for the who's who of fashion. She has been called a mogul, dressing Hollywood and Torontonians alike since 1957. As recognized as she was, there was a refresh that needed to happen in 2016. I was brought on to help and presented new packaging options for the boutique. 

Done in association with Redbox Creative


milli rebrand – initial mood board
Credits: worked in collaboration with Redbox Creative.
MILLI - REBRANDING A FASHION ICON IN T.O.
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MILLI - REBRANDING A FASHION ICON IN T.O.

Published: