This mark demonstrates a brand identity for a small Baltic nation that is representative of the culture, history, and its contemporary society. The basis for this design uses different aspects of traditional Latvian art, historical patterns, and art-nouveau architecture incorporating these characteristics into a singular motif. The graphic icon symbolizes the blossom of an apple tree, which is part of the origin story of the nation. This design conveys the rich and detailed aspects of Latvian culture alongside the more reserved manner of the country’s people.