AGGRESSIVE .'s profile

Huawei "Make It Possibe" M3

AGGRESSIVE .
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Set, Props & Costume
led screen light animation design set design tvc projection


To launch Huawei's most powerful media pad yet, Aggressive flew to Shanghai and devised a 60' foot deep programmable LED set. We then lit it all up with custom designs and mesmerizing animations to craft this in-camera light extravaganza.




Stills ​​​​​​​

led screen light animation design set design tvc projection
led screen light animation design set design tvc projection
led screen light animation design set design tvc projection
led screen light animation design set design tvc projection
led screen light animation design set design tvc projection
led screen light animation design set design tvc projection
led screen light animation design set design tvc projection
led screen light animation design set design tvc projection
led screen light animation design set design tvc projection
led screen light animation design set design tvc projection
led screen light animation design set design tvc projection
led screen light animation design set design tvc projection
led screen light animation design set design tvc projection
led screen light animation design set design tvc projection
led screen light animation design set design tvc projection


Styleframes 

led screen light animation design set design tvc projection
led screen light animation design set design tvc projection
led screen light animation design set design tvc projection
led screen light animation design set design tvc projection
led screen light animation design set design tvc projection


Behind The Scenes

led screen light animation design set design tvc projection


Credits

Client: Huawei 
Directed by: Aggressive 
Production Co / VFX: Carrot / Aggressive
Creative Directors: Alex Topaller, Dan Shapiro 
DP: Paul Morris 
Editors: Wei Fong, Adam Thomson 
Production Designer: Ming Ming 
Designers: Federico Gonzalez, Alex Mikhaylov, Maxim Chelyadnikov 
Animation: Federico Gonzalez, Daniel Avila, Xevi Polo, Volt FX
3D Setup: Dan Garotte Color Grade: Vincent Taylor
Color Grade Director's Cut: Marshall Plante



Huawei "Make It Possibe" M3
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AGGRESSIVE .'s profile

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AGGRESSIVE .'s profile
New York, NY, USA

Huawei "Make It Possibe" M3

To launch Huawei's most powerful media pad yet, Aggressive flew to Shanghai and devised a 60' foot deep programable LED set. We then lit it all u Read More

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Creative Fields

Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives