Счастье / Schastye restaurant

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Happiness

Schastye once begаn as a restaurant on Rubinshteina street in Saint-Peterburg with the idea of uniting friends and deliciously feeding them in a small cozy place. The goal of the client was to grow Schastye into a big chain of restaurants, confectioneries and spots in malls, to create a chocolate factory. The logotype was sophisticated and hard readable.

Together with a team of professionals we created a new logo and new visual identity to solve this problem. Angels in logotype came from interior in contemporary shabby chic style with pastel mint and wood details, chalkboards and white cupids on every shelf. The goal was to retain the original sophistication, but modernize it for the environment.

Now Schastye is a Chocolate Factory, Shop chain and 5 restaurants in Saint-Petersburg, Moscow and Paris and still growing. The word "Schastye" means happiness.

Chocolate

The Chocolate Factory with the French academic school of working with chocolate and natural sweets is well known and has many own shops around the city.

Gifts & packaging

Chocolate pack

Chokolate typography

Chocolate packaging paper with label

Box for macaroons (3 kilo)

Toffees package design & chokolate typography

Tube for cookies

Tube with sweet paste

Packaging paper. White paint on craft.

Restaurant

Today, Schastye is a chain of restaurants in Moscow, St. Petersburg and Paris based on home cooking, an author's pastry shop from the French master Laurent Moreno and Zhenya Schaefer, cocktail bar

and the original wine list.

Any dish or dessert can be taken “to-go” in special packages.

Items always are packaged individually and by hand.

Interior design is made by paum.