Initial UX and UI design for Dropcountr, an app that helps utilities encourage consumers to waste less water.

Leverages multiple behavioral economics / persuasive design techniques to encourage sustained behavior change. 

Mobile app design that aims to provide a high-level overview of water consumption and uses persuasive design techniques to attempt to change the user's behavior and get them to consume less water.

The game included was merely a conceptual exploration around making the family's water consumption performance tied to a plant growing game that could engage the kids in the family and educate them around water consumption.

Weekly summary email for re-engagement that has ties to the mobile application / game experience.

Push notification re-engagement and utility.