The Identity of Sunday In Brooklyn evolved from the concept founded by the owners that local and health-centric food can be elevated to fine dining. Therefore the approach to the identity is based on a more elevated version of stencil typography.
The Logo Mark symbolizes both the partnership between the three owners and the triangular wood blocks the space had previously had built-in. This wooden symbol is used as a coaster as well as a paper weight for the menu.
The Signage although not Parmigiano Stencil, keeps the essence of the brand identity as well as help further call to attention to the bar life at night by using neon lights
The Coffee Parlor still in it's early stage has already begun serving coffee and tea, along with pastries and buckwheat sourdough.
Photo credits: Gary Landsman, Evan Sung, Diana Fu and Mark Berger.
