Integrated multi-channel marketing experiences – the web, mobile, social, and email for a comprehensive and diverse family of brands [Pet360, Petfood Direct, PawCulture, PetMD, Pet360 Media] and various specialty brands.
Invented concepts for campaigns, promotions, and special projects. Fleshed out user-centered design. Led strategic planning. Headed client presentations. Led a team of designers. Managed multi-discipline project work and assign resources. Collaborated with copy writers, merchants, vendors, and developers.