The objective for this Communication project was to develop a unique Corporate Identity and Branding System for Metro Bike Co.
Metro Bike Co. is an electric bicycle company, focusing on solutions for high density populations of cities.
Routes can often be obstacles between you and your destination. Now with Metro Bike, the new player in town, you can easily get from A to B and enjoy the benefits that accompanies the purchase of the app. The app is easy to use,informative and includes a gaming system that allows you to donate R2 or more to a charity of your choice when you unlock levels. By subscribing within the first month of the product’s launch, you automatically stand the chance to win a brand new Mac Laptop.
For the Guerrilla Marketing, an interactive bus shelter will allow pedestrians and cyclists to be apart of the game.
Route Signage
Letterhead
