Branding project for Helena, who is a Madrid based photographer
using the name Helen CMD.
She wanted to reinvent her logo and website, so she has more professional look to her portfolio and attract more clients.
Me and my partner Zdravko Bondev (who is the IT guy :P) started first with the logo and from there we made the look and feel of the website and the whole brand identity. She wanted simplicity but not boredom, so I approached the logo from many different points of view, keeping in mind her needs.
using the name Helen CMD.
She wanted to reinvent her logo and website, so she has more professional look to her portfolio and attract more clients.
Me and my partner Zdravko Bondev (who is the IT guy :P) started first with the logo and from there we made the look and feel of the website and the whole brand identity. She wanted simplicity but not boredom, so I approached the logo from many different points of view, keeping in mind her needs.
After 20 sketches Helen, me and her fans chose 3 to digitalize and try them out.
From those 3 we picked the winner and with a bit of final touch we had a professional, simple and bold logo for a great photographer.
Her focus is photography, but that is not the only thing she does, so we made the logo multipurpose :)
Once we had the logo, we created the website and the business cards in a similar design, so we keep the consistency and feel of Helen CMD.
Thank you for coming all the way down :)
You can check her photography at www.helencmd.com or at her instagram.
All the feedback and coments are much appreciated as we want to become better at what we do. You can check more stuff at Lisa and my instagram.
You can check her photography at www.helencmd.com or at her instagram.
All the feedback and coments are much appreciated as we want to become better at what we do. You can check more stuff at Lisa and my instagram.
