Andrew-David Jahchan's profile

GameCamp Edmonton Branding

The GameCamp Edmonton logo
When joining GameCamp Edmonton as an organizer, I decided to give the organization a fresh new coat of paint. Above is the new logo, which is usually accompanied by a logomark (seen below).
One of the GameCamp Edmonton wallpapers, featuring the new logomark
In my initial concept work, I came up with three looks for the "GC" logo. Below, you can see all three designs side-by-side, with each row being a different colour palette. While I like a lot of those colour palettes, we ended up settling on the purple and red. We will be using some of the other colour combinations for other branches of GameCamp as the organization expands.
Shape and colour variations
The GameCamp Edmonton icon (used for social media avatars)
The branding guidelines and colour palettes
GameCamp Edmonton Branding
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GameCamp Edmonton Branding

Gave GameCamp Edmonton, a local game developers association, meetup, and advocacy group, a fresh new coat of paint.

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