Completely rebranded MADJAM for the 2016 series of events. Tried to give it a more stylish look, to indicate how the event has matured, and mixed it with a colourful palette as a reminder that it's still a fun and open event for game developers.
Along with the brand refresh, I also designed and developed a brand new website to match the new look! The site itself features a new gallery of submitted games, a new way of showcasing badges, and new jammer profiles packed with information.
The new MADJAM website
The Jam detail page and the list of submitted games, featuring sorting and filtering options
The new jammer profiles
I also produced a new sponsorship package based on the branding guidelines. Below are a few pages from the informational PDF that was sent to potential sponsors and partners.
Some pages from the Sponsorship Package PDF
MADJAM 2016 Branding
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MADJAM 2016 Branding

A complete rebranding of the MADJAM series of events.

Published: