This campaign includes print, radio and (5) 30 second TV spots. (Four commercials are embedded into one file below.)
The folks depicted in this campaign are not models. They are seniors photographed and filmed in their authentic, real-life scenarios doing what they love.
 
Agency: OLSON
Photography, film & print: Luca DeCarlo
Director: Luca DeCarlo
Film Production: Uppercut
In-house Creative Manager/Allianz: Erin Sartor
Copywriter/Allianz: Dennis Brown
CAMPAIGN
Published:

CAMPAIGN

Retiring the concept of retirement. In the past century, life expectancy has increased 30 years. That means you'll probably leave today's defini Read More

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